“What does your business have that no other business has? The answer should be simple. It has you and your passion. Don’t downplay this.” – Gail Randolph
When we talk about a web presence, we’re talking about much more than just putting together a website. Think of your web presence as an online version of your business (or yourself for all the bloggers out there). Every business, no matter how big or small, needs an online presence to connect to an audience, attract potential customers, and build a brand.
To help make things simple, we’ve put together a quick guide on the initial steps needed to get established on the internet.
REGISTER YOUR DOMAIN NAME
The very first – but extremely crucial – step in claiming your spot on the internet is registering your domain name. Good news! It takes less than 5 minutes.
Domain names are all first come, first serve. If you do not know what type of business to start, or maybe you’re just not ready to start it yet, we encourage you to register your personal name as a domain. For example, if your name was Suzy Cadildahoper you would want to register suzycadildahoper.com Don’t lose out on the perfect domain name!
If you have a few ideas of what you would like register, check out our domain name suggestion tool to check availability, variations and more.
Learn More about Privacy Protection and why you should purchase it at the same time you buy your domain name.
From there, start blogging using your own install of WordPress.
So what is blogging? Basically it’s sharing with the world your passion (yes and even failures). Through blogging, you will make connections and gain followers that either empathize with you or find your information, well informative . What you are doing is building your following…. your “tribe”, your “Golden Email List”.
Check out our blog HERE
Everyone wants to do business with people they know, like and trust and that is exactly what you will be accomplishing with your blog. Because you have spent the time building your following, when you are ready to launch your business you will immediately have people to market to, those that already know and trust you.
Now that you have taken the time to build those relationships it will be an easier transition to introduce them to your new business idea, product or service.
Don’t forget about your email address you will use to correspond with your clients and vendors. Remember what is after the @ really does matter. What’s before the @ is anything you want it to be (and it matters too). Your email is another part of your branding where your domain name helps people’s conception of you as an established business and not a start up.
Now you are ready to start! You now have the information you need to select your domain name and your email address The next step? Let’s install your copy of WordPress with your domain name to get your blog and/or website off the ground.
Pat yourself on the back you have made it through to the other side and stepped into the world of the interweb.